Dominion Automobile Association Celebrates 75 Years of Serving Drivers with Trusted Auto Solutions 

Makenzie Jerles – Marketing Manager

August 20, 2025

LONDON, Ontario – August 19, 2025 – Dominion Automobile Association (DAA), a leader in roadside assistance and automotive after-market solutions, is proud to announce the celebration of its 75th anniversary. Founded in 1948, DAA has grown from a passionate motoring club into one of Canada’s most trusted service providers, partnering with premier national brands and ensuring drivers #NeverDriveAlone.

For three-quarters of a century, DAA has been a steadfast companion to Canadian drivers. From its origins in providing essential towing and emergency services, the association has continuously evolved through the acquisition by TrxNow in 2017. Today, DAA is recognized as a key partner for many of the nation’s leading automotive manufacturers, financial institutions, and insurance companies, providing customized, white-label roadside assistance solutions. This commitment to innovation has been marked by significant investment in technology, including the integration of telematics, advanced smartphone connectivity, and a fully connected digital dispatch experience to serve members more efficiently.

The association’s longstanding success is built on a foundation of trust, reliability, and innovation. Over the years, DAA has adapted to changing technologies and driving habits while maintaining the same core mission: to provide drivers with confidence every time they get behind the wheel.

As DAA commemorates its 75th anniversary, the organization reflects on its proud history and looks ahead to the future of mobility, continuing to invest in solutions that support drivers across Canada for generations to come.

About DAA

About Dominion Automobile Association (DAA) Founded in 1948, the Dominion Automobile Association is one of Canada’s leading member-based organizations, providing top-tier emergency roadside assistance, comprehensive automotive services, and trusted insurance products. With millions of members nationwide, DAA is dedicated to ensuring the safety and security of Canadian drivers and their families. 

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